Sign In to Request My Free Copy

Don't have an account? Create an account now.

Strategic Management: Creating Competitive Advantages

9th Edition

By: Gregory Dess , Gerry McNamara , Alan Eisner , Seung-Hyun Lee

© 2019

Published: February 12, 2018

Strategic Management: Text and Cases, Ninth edition, written by authors Dess, McNamara, Eisner, and Lee continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor.